Why Starter Lab
Systems, Architecture and Fast Execution
Most SaaS projects fail not because of bad ideas, but because of poor execution. Here's why Starter Lab changes that.
The Problem Most Businesses Face
Building SaaS that actually scales requires more than just writing code. You need someone who understands:
- • How to design systems that grow with your business, not against it
- • How to validate features before building them (saving time and money)
- • How to make technology decisions that map to real business outcomes
- • How to build secure, compliant solutions that work in production from day one
Most developers only write code. They don't think about architecture, scalability, or business impact until it's too late.
Fractional CTO + Full-Stack Builder
I don't just write code. I design the system, validate the value, build it, and help you launch it.
Think of me as your fractional CTO who also builds. I work directly with your product and leadership teams to ensure every technical decision drives measurable business results.
Enterprise-Grade Experience, Startup Speed
I've been a Tech Lead on large-scale enterprise systems. This means I know how to build SaaS that can actually grow.
Clean architecture, performance, reliability, and long-term maintainability are baked in from the start. You get enterprise-grade quality without enterprise-grade bureaucracy.
What You Get with Starter Lab
End-to-end delivery: From design to deployment, I own the entire feature lifecycle
Scalable architecture: Systems built to grow, not to be rebuilt in 6 months
AI integration: Real AI capabilities that add measurable business value, not just demos
Cost optimization: Build efficiently, reduce cloud spending, optimize performance at scale
Secure & compliant: Production-ready solutions aligned with local and global standards
Clear communication: You always know what's happening, why, and what's next
What I Can Build For You
• SaaS platforms (subscriptions, onboarding, dashboards, billing)
• Marketplaces & internal tools
• Integrations (Stripe/LemonSqueezy, Slack, Notion, Discord, CRMs, etc.)
• Legacy modernization (cloud-native transformation)
• PoCs and MVPs for new products
AI Integration - Any Provider, Any Use Case
You can get any AI integration you want. I work with all major AI providers and can build custom AI solutions tailored to your needs.
AI Providers: GPT (OpenAI), Claude (Anthropic), Gemini (Google), Llama, and more
AI Capabilities: RAG systems, AI agents, chat implementations, content generation
AI Automation: Agentic automation, workflow automation, intelligent data processing
Custom Solutions: Tailored AI integrations that solve your specific business problems
Starter Lab is Best For Organizations That Need To:
• Strengthen existing teams with senior expertise
• Build scalable, reliable, and secure SaaS products
• Integrate AI into real business workflows
• Modernize legacy apps into cloud-native systems
• Reduce cloud spending and optimize at scale
• Get end-to-end feature delivery without the overhead
I work independently or integrate seamlessly with your existing team. Available for fixed-scope delivery, long-term contracting, or consulting engagements.

Sandro Saric
CTO & Founder of Starter Lab
I'm a Senior Software Engineer, Technical Lead, and Solution Architect specializing in building scalable SaaS platforms and AI-driven systems for growing businesses.
I provide hands-on architecture, development, and implementation, working directly with product and leadership teams to ensure technology decisions map to measurable business outcomes. I'm comfortable joining complex environments, quickly understanding systems, and executing effectively with minimal supervision.
I have experience working with international clients, delivering secure, compliant, and production-ready solutions while aligning with local and global standards.